For Tottenham Hotspur to take its next step as a club, big moves need to be made, which became more accessible and more likely following a significant capital investment in the club by ENIC.
You can dislike ENIC for their years of underfunding the playing squad. The club held back just when it seemed Mauricio Pochettino was on the precipice of something special. Daniel Levy focused on finishing the stadium and getting Pochettino to squeeze every ounce out of the lemon. But the lack of investment right when the team was on the edge of greatness left the team broken, and for fans is something tough to forgive and forget. If ENIC is to ever make right for what was nearly two decades of underfunding the squad, now is the perfect opportunity to do it.
Promises are starting start to come to fruition.
The pitch Daniel Levy and company have been making for much of the last 20-years has been related to the redevelopment of White Hart Lane and the construction of Tottenham Hotspur Stadium. Almost like in the movie Field of Dreams, the vision has been that if we build it, they will come, with “they” being the money to invest in the team.
Unfortunately, for Levy and the owners of that vision, the completion of their dream project occurred just in time to meet a global pandemic. Thus, many fruits from over a decade of labour would have to wait.
Now, with crowds back at Spurs matches, NFL games, and Guns N’ Roses coming to north London, the revenue generator the stadium was supposed to be is starting to turn. As a result, making a capital investment in the club is a more straightforward thing for ENIC, particularly with the funding turning in an almost 2% increased share of club ownership for ENIC, according to the club statement.
Tottenham should have other diversified revenues too
Of course, £150m does not get you as far as it used to, especially with some loan deals Spurs need to make permanent. However, the remaining transfer action is maybe the best part. The additional £150m injected into the club’s transfer war chest comes before a single player has been sold.
Tottenham has several players out on loan that Spurs will be hoping to move and some other senior players who are surplus to requirements. While every player Antonio Conte wants to move likely will not leave, selling a few more could add another 50-100 million to the transfer budget, depending on who and how many get sold.
With the club again returning to the Champions League, now is the time to strike. If Conte wanted proof, the club would back him; the funding investment is as significant as we can get. Now, if Fabio Paratici and Conte can work their magic, maybe we Spurs fans can have some more promises fulfilled.